Sales and Marketing Manager

The position requires outstanding negotiation skills, analytical thinking and up-to-date knowledge of international market trends, especially in Africa and specifically in Zanzibar. We value a proactive, innovative and committed to an excellent attitude that will drive the positioning and growth of the resort in the different source markets.

Responsibilities:

• Develop and implement and lead the sales and marketing strategy: create and execute plans to achieve hotel revenue and occupancy targets.
• Plan and direct promotional campaigns
• Manage and lead sales teams: Manage, motivate and supervise sales staff, including revenue management, MICE sales, and reservations.
• Analyze the market and competition: Research outbound market trends, identify business opportunities, and analyze competitor behavior.
• Manage key client relationships: Establish and maintain strong relationships with travel agencies, tour operators, corporate accounts and other key clients.
• Coordinate with other departments: Ensure brand consistency and quality customer service across all hotel departments.
• Oversee online presence: Manage online channels to maximize visibility and bookings.
• Participate in events and trade shows: Represent the hotel at promotional events and industry trade shows.
• Prepare reports and budgets: Prepare sales reports, analyze results, and manage budgets for the sales department.

Skills needed

• Strategic planning and execution
• Strong leadership and team management
• Excellent communication and negotiation skills
• Proficiency in market research and analysis
• Ability to develop and implement effective sales and marketing strategies
• Strong understanding of customer behavior and market trends
• Proficiency in digital marketing and social media platforms
• Strong financial acumen and budget management skills
• Ability to build and maintain strong relationships with clients and stakeholders
• Results-driven and ability to meet sales targets

• Previous experience of 7 years in an identical or similar position linked to commercial activity and management of commercial teams.
• High level of English. Knowledge of other languages such as German, Italian, French or Spanish would be an asset.
• Tenacity, proactivity, leadership and teamwork skills.
• Excellent communication and negotiation skills.
• Strategic vision and analytical skills.
• In-depth knowledge of the hotel sector and its distribution channels.
• Command of commercial management tools, CRM and revenue management.